CMO’s Guide to Social Media Sites
The social-media landscape has grown since last year with an additional 5 more communities/platforms added and a quite a few of them are already booming. So, which social media tools and channels will work best for your business? This years largest growing community is Pintrest, which reached 10 million monthly visitors in less time than [...]
Will you still Facebook when you’re dead?
Facebook hosts the app ifidie, so people can leave messages from beyond the grave.
New social network to rival Facebook, Twitter and Google
I was reading the Brisbane Courier Mail on Friday and came across this story by Alex Dickinson about “the next big” social network, created right here in Brisbane. Kondoot – a social network based around live streaming video – was quietly launched last month by a small Brisbane team of young technical programmers and already [...]
Social media in emergencies
Social Media is, by far, one of the most powerful tools on the web. It’s a fast paced way of getting news out to friends, family and the world. In recent times, we have seen the world victim to a number of natural disasters and other emergencies which have been instantly relayed globally via social [...]
How to make a splash in social media
Making headway in social media can be quite difficult without the right training, direction and information. Let’s face it, there is nothing worse than being given bad information that you pay some ridiculous sum of money for. Well… as Alexis explains below, sometimes letting people run their course, you end up with something great that [...]
Report: How Australian consumers and businesses use social media
Social media is joining more and more Australian business’s marketing plans, a new report reveals. To date large companies have seen the benefits of engaging in social media, like Facebook, Twitter, YouTube and LinkedIn, to develop a more direct and open relationship with their audience. Meanwhile, 14% of small business and 25% of medium businesses [...]
Social media at the forefront of news coverage
Proof we don’t do things in halves, the universe threw two of the century’s largest moments into three days – a royal wedding and the takedown of the world’s most wanted terrorist. And proof of the changing ways we communicate in the 21st century, social media was at the forefront of alerting the world. The [...]
The Royal Wedding – a social media affair?
It was reported yesterday that tweets will be banned during Prince William and Kate Middleton’s Royal Wedding ceremony today. That’s right it was alleged signal-blocking technology would be installed at Westminster Abbey, preventing social media leaks by those privy to be up close and personal with the pair. The fears were reportedly about the possibilities [...]
Benefits of social network integration for websites
Social network integration for your website is a great way to create a connected experience for your target market. Internet users have come to expect sharing functionalities on websites. Clicking a “like” button or a “share” button is easy and instant, allowing the user to share website content to their friends via social networking sites. [...]
NAB’s social media win: the clever Valentine’s Day tweet
I think I’m in love. No, not because it’s Valentines Day and love is in the air, but because I’ve just seen the whole roll out of the cheeky PR stunt National Australia Bank (NAB) pulled over the weekend as part of its new campaign. A stunt which the bank timed perfectly with Valentines Day, [...]