Will you still Facebook when you’re dead?

Facebook hosts the app ifidie, so people can leave messages from beyond the grave.

Filed Under: Advertising, Advertising Campaign, Digital Marketing, Facebook, marketing, social media, Viral Campaigns | Tagged , , , , , , , , Leave a comment


Posted by Dawn Wilson on


   

A bit of Japanese inspiration

This Japanese promotional campaign caught my eye because it incorporates some timeless graphic design theories, taking inspiration from Bauhaus designers.

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Posted by Dawn Wilson on


   

Yellow Bird missing. Ransom note found.

The Yellow Bird Project mascot is a little bird who, until now, has been safely residing across their branded materials. As part of a very cool new campaign to get their Facebook ‘likes’ up, the yellow bird has been abducted.

Filed Under: Advertising Campaign, Design, Fashion, marketing, Marketing Strategy Plan, social media, Viral Campaigns, Web | Tagged , , , , , , , , Leave a comment


Posted by Dawn Wilson on


   

Konzertmilch campaign boosts concert and milk sales…genius!

Seriously, stuff like this makes me all gooey…and a bit teary…is it sad that an ad campaign has this effect on me? I just love how this out of the box thinking can boost not one, but two products at the same time. Seriously check it out… Yours in advertising inspiration, Janet       [...]

Filed Under: Advertising, Advertising Campaign, Branding, Business, Communication, Viral Campaigns | Tagged , , , Leave a comment


Posted by craigb on


   

The Ultimate Pleasure Hunt

While checking the latest news on ninemsn the other day an advert on the side caught my attention. The words ‘Pleasure Seeker’ and ‘Streets Magnum’ made me think “yummy, let’s check this out”. What I encountered was the latest global campaign for Magnum, an engaging online game that takes you on journey across the internet [...]

Filed Under: Communication, Digital Marketing, entertainment, Inspiration, marketing, Technology, Web | Tagged , , , , , , , , , , , , , , , Leave a comment


Posted by Dawn Wilson on


   

Designing our environments

Nothing screams “rubbish day” like row upon row of bleak grey bin bags piled along the curb. But what if we could take those boring (and let’s face it, depressing) bin liners and create art from waste, at least until the rubbish collection truck finally makes its way to the front gates or sidewalks? Well the [...]

Filed Under: Business, Design, Displays/ Exhibits, Enviroment, Inspiration, public relations, Trends, Uncategorized | Tagged , , , , , , , , , , Leave a comment


Posted by Paul Vesey-Brown on


   

They don’t make them like they used to…

I loved …Paul’s post last week of Back to the Future: a photograph concept. Photographer Irina Werning recreated old childhood photographs, with some very goofy results. This got me thinking – isn’t it great that we live in 2011?! The advertising strategies and fashion in the 70s and 80s is something quite unbelievable, but my [...]

Filed Under: Advertising, Advertising Campaign, Branding, Design, Fashion, marketing, Photography, Technology, Trends, typography, Uncategorized | Tagged , , , , , , , , Leave a comment


Posted by Tanya Heading on


   

Oprah to host her Farewell Season show at Sydney Opera House

Who would have thought the invaluable exposure Australia received on The Oprah Winfrey Show during the Tourism Queensland “Best Job in the World” could be topped? Just this morning, it’s been announced that Oprah will host part of the final season of The Oprah Winfrey Show in Australia! It’s a major, major PR win for [...]

Filed Under: Business, entertainment, Enviroment, Events, Inspiration, marketing, Trends, Web, World news | Tagged , , , , , , , , , , , , Leave a comment


Posted by Justine Clementi on


   

Doritos Make an Ad winner announced!

Last night the winner of the Doritos‘ “Make an Ad, Make a Fortune” competition, where consumers were invited to make their own ads, was announced during an ad break on Good News Week on Channel 10. Congratulations to Alex George for his winning ad, the Australian-obsessed ‘Dennis’. The comical ad has scored Alex a nice [...]

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Posted by Justine Clementi on


   

HTML Email Campaigns

When it comes to HTML email campaigns, what you want to keep in mind is that tables are your friend… actually, your best friend! I generally use tables for every email I create at Brio Group. You need to make sure that you know the limitations of your users’ email client, whether it be GMail, [...]

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Posted by Paul Vesey-Brown on


   
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