Writing on the iPad
So we want to eliminate needing to take a notepad and pen with us everywhere to write and sketch our brain farts, when we have our trusty iPad at hand. There are various apps available from iTunes which have note-taking and sketching functionality as well as pens that sync to an iPad. Apps for download: [...]
Amazing Local Talent at the Brisbane Writers Festival
Image: Betty Churcher’s Notebooks It’s Brisbane Writers Festival time again and Brisbane is in for a real treat when local born and one of Australia’s best loved art critics, Betty Churcher showcases her most beloved works, including masterpieces by Rembrandt, Goya, Velzquez, Courbet and Cezanne, with her own amazing illustrations in her latest book, Notebooks, [...]
Now here’s how to be creative applying for a job!
In France, Victor Petit in his pursuit of finding an internship at a communication agency took inspiration from an iPhone app that mimics mouth movements to the lyrics of a song by electronic duo CASSIUS. The idea being that you put the phone screen over your mouth so it looks like you are singing!!! Not [...]
Choose your words carefully – they could change your world
We often forgot that with the rise of social media it’s not enough to simply send your message out into the world; it needs to be understood quickly so it can be processed and acted upon even quicker.
Generating creativity
I woke up this morning bursting with blog article ideas – weekend outings, upcoming events, social media trends, mind blowing marketing campaigns – but then I got to work, and the words disappeared like water droplets in the desert. I was stuck at a creative roadblock and regardless of the subject I started on; I [...]
Before I die…
I’ve always driven past billboards/ads/posters and eagerly scanned their content for some form of inspiration to bring to my day. But it seems that beer advertisements with half-naked models, realestate billboards with cheesy agents and towering fast food burgers just aren’t cutting it for me. I can’t help but feel like big businesses have lost [...]
Julian Assange book deal leaked
The editor-in-chief of WikiLeaks, Julian Assange, has signed a deal with UK publisher Canongate and US Publisher Knopf (a division of Random House) for his written memoirs. Canongate is partnered with Melbourne publisher Text, so it’s possible that the book will also be published here in Australia. Ironically, the news was first leaked in a [...]
5 helpful press release writing tips
A poorly written press release can be what stands between getting press and not getting press. It’s important to communicate your news angle clearly and draft your press release professionally – both in content and format. 1. Write like a Journalist Your lead sentence should aim to get across your story angle, start answering the [...]
Brisbane Writers Festival 2010
Next week (1 – 5 September) more than 250 writers and participants will gather in Brisbane as they take part in more than 150 sessions, (including 24 workshops), as part of this year’s Brisbane Writers Festival (BWF). BWF 2010 is so much more than the name suggests… It’s an opportunity for people who love reading to come together; [...]