Using LinkedIn for Recruiting
If used to its full potential, LinkedIn can be a powerful tool in your recruiting process. If you’re not already using LinkedIn for your company, why not? Setting up a company page on LinkedIn allows another avenue for you to represent your company culture and employee brand. Once that presence is set up and running, [...]
Social Media… not just a fad.
Social network sites are growing popularity every day. Businesses can no longer ignore this social media trend. Instead, we should embrace these opportunities as affordable marketing tools for both online and offline businesses. Here are some important ways that social media can benefit your business: Create and maintain awareness of your brand Drive [...]
Social Media to the rescue
With so many of us now connected to multiple social media platforms, we are all aware what a powerful marketing tool social media can be. We are now also beginning to realise ways in which we can harness its power to help people. Social media was a primary source of communication following the earthquake and [...]
Your own private island hang-out with your mates
CMO’s Guide to Social Media Sites
The social-media landscape has grown since last year with an additional 5 more communities/platforms added and a quite a few of them are already booming. So, which social media tools and channels will work best for your business? This years largest growing community is Pintrest, which reached 10 million monthly visitors in less time than [...]
Origin Energy Sustainability Drive Campaign
Early last year Origin Energy released a campaign called – Sustainability Drive Campaign. The reasons for the campaign were simple; with the growing demand for energy, climate change became an issue and Australians started noticing their energy bills begin to rise. People started to notice who their energy provider was and what they were offering. If they didn’t [...]
Two new social sites to boost your customer engagment.
Pintrest Is a new comer on the social media scene and its popularity is rising fast. With more than 11.7 unique visitors per month, it is only second to Facebook for providing referral traffic and the amazing thing is, that it is still on the rise. Pintrest is a pinboard style image site that allows [...]
Addicted to Pinterest
I admit it, I’m getting addicted to Pinterest. If you feel the same or, better, if you’re trying to take advantage from a marketing POV of people’s addiction to Pinterest, then you should check out this infographic that the guys at Flowtown recently put together.
Gentlemint – Pinterest for Men only
I’ve been using Pinterest now for only a few weeks and it has become yet another procrastination tool that I have become addicted to! If you haven’t seen Pinterest, check it out at www.pinterest.com or better still you can follow my boards @ http://pinterest.com/paul_vb/ BUT now I have found a second version of Pinterest called Gentlemint [...]
Will you still Facebook when you’re dead?
Facebook hosts the app ifidie, so people can leave messages from beyond the grave.
