Budweiser pool ball
Just when you thought you had seen all the combinations possible for sports, think again. Budweiser have invented their own nightclub sport known as Pool Ball. This is a clever marketing stunt by Budweiser who has been very active of late with their viral marketing campaigns. The idea of the “sport” is to combine football [...]
Tag your TV and get free Pepsi!
We’ve all heard of QR codes and how popular they are becoming in marketing campaigns, but how about a campaign where you interact with your TV? That’s right, TV advertising has finally come full circle thanks to IntoNow, who have developed a new iPhone App which allows you to “tag” your TV. The promotion has [...]
The Queensland Premier’s Design Awards return for 2011
After the success of last year’s event, the Queensland Premier’s Design Awards are back for their secon official year and ready to add more inspiring design ambassadors to their ranks. So what are the Queensland Premier’s Design Awards you ask? The awards were started in 2006 when Arts Queensland established the Smart State Designer of [...]
#epicwinning with ASOS Facebook competition
I won, I won, I won!!!! Can you tell that I’m super excited? It’s because I’ve won $300 worth of ASOS gear for free! In the words of one wise Charlie Sheen I think that makes me a “#biwinner”. “#epicwinning” indeed! After I ‘liked’ ASOS on Facebook - one of the largest online fashion retailers which [...]
TQ launches Million Dollar Memo campaign to the world
Businesses around the world will go head to head for a $1 million Queensland travel package in Tourism Queensland’s latest global marketing campaign. Companies and workplaces around the globe would vie for the opportunity to win a luxury Queensland reward as part of the Million Dollar Memo campaign. On Friday 18 March, domestic and international businesses were [...]
Ben & Jerry’s social media catapult into the Australian market
Social Media is a buzzing with activity stemming from Ben & Jerry’s latest social media campaign. Remember how our team won a truck load of ice cream last year, well I have asked Rhys Furner, a Digital Marketing Consultant for Reload Media, Brio Group’s digital SEO partner to tell us about their lastest campaign. If [...]
Girls, spend the night at IKEA!
IKEA is a furniture and design marvel. Everything in IKEA screams to me: “Buy me! I am amazing! I am cheap! I look great! You need me!”. I love IKEA like I love chocolate. It’s an addiction. And I know I am not alone when it comes to IKEA love. So, if you’re an IKEA [...]
Green Earth Day to help plant the seeds for change
Green Earth Day (the brainchild of Leigh-Chantelle Koch) will delight Brisbane greenies this Saturday 12 March at a new venue: Albion Peace Centre, 102 McDonald Road, Windsor, Brisbane. This free, family orientated, community event aims to stimulate awareness by bringing environmental, green, health and lifestyle, cruelty-free, recycling and sustainable issues into the public eye. Green [...]
